Nationwide campaign launches to help improve children’s health with a few simple swaps

A new campaign from the Department of Health and Social Care’s Office for Health Improvement and Disparities (OHID) has launched, heroing the NHS Food Scanner App as part of its first ‘Better Health’ children’s nutrition campaign. The App is the ideal hack for families, helping them to swap food and drink that are higher in sugar, saturated fat, and salt to healthier alternatives.

There are surprising amounts of sugar, saturated fat and salt in everyday food and drinks we give our kids.
• Over time having too much sugar, saturated fat and salt can cause harmful changes on the inside. These harmful changes put us at risk of serious diseases in the future like heart disease, type 2 diabetes and some cancers.
• Too much sugar, salt and saturated fat harms our children’s health and many foods our children like have high levels of these, but it can often be tricky to work out which.
• More than 1 in 4 children aged 4-5 years and 4 in 10 aged 10-11 years is overweight or obese.
• Our kids might seem fine on the outside but too much sugar and saturated fat can lead to the build-up of harmful fat on the inside that we can’t see. This fat around their vital organs can cause serious disease in the future. Too much salt can raise our blood pressure putting us at risk of getting heart disease or having a stroke. Too much sugar can also cause tooth decay.

The App comes on the back of a record rise in obesity amongst children over the last school year, with latest data highlighting that 1 in 4 children of reception school age are overweight or obese; this rises to 4 in 10 in Year 6 (ages 10-11).

With a simple scan of the barcodes, families can see how much sugar, saturated fat, and salt is in everyday food and drinks. The App suggests healthier swaps, by encouraging users to choose “Good Choice” products – there are thousands of Good Choice food and drink products you can swap to.

The NHS Food Scanner App provides parents with an easy hack to improve their children’s health in 2022.

Download the free App today from the App Store or Google Play or search ‘Better Health Healthier Families’.

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